Building on the success of Women's Health Week (WHW), W. Group, the platform dedicated to unlocking the commercial potential of overlooked and underserved markets, today announced the launch of The W Summit - Women's Sport, a new industry conference for the women's sport ecosystem.
The announcement marks a significant expansion for W. Group, whose flagship event, Women's Health Week, has already established itself as the leading commercial platform for the women's health industry. This year, both ecosystems will come together under one roof, at Emirates Stadium (London, October 6–7, 2026), offering a unique opportunity for stakeholders sitting across both the health and sport industries.
Born from a discussion around the commercialization of women's sport at WHW Europe 2025, in which Managing Director of Manchester City Women, Charlotte O'Neill, and Suzy Wrack, Women's Football Writer at The Guardian, identified the gap the industry had yet to fill: a dedicated commercial home.
The W Summit - Women's Sport is designed to be exactly that. Bringing together rights holders, brands, investors, broadcasters, and innovators, the event will provide the infrastructure, alignment, and commercial clarity the industry needs to move from promise to scale.
The two-day program will be structured around the commercial engine of women's sport, covering the capital flows, partnerships, and market dynamics defining the next phase of the industry, with a format built for deal-making, not just dialogue.
Our model at W Group is built on a clear thesis. Overlooked, underserved, and underinvested markets - once properly understood - can become some of the most commercially compelling opportunities available. Women's sport is exactly that. The audiences now exist, capital is entering, and deals are being done. What the industry needs now is the right environment to accelerate that. Women's Sport Summit is that environment.
— Nathan Edwards, Founder at W. Group
The summit will be open to senior commercial, investment, and operational leaders across the women's sport ecosystem. Further details on speakers, agenda, and attendance will be released in the coming weeks.
ABOUT W GROUP
W. Group is an events business focused on the most commercially untapped opportunities in global markets. Its flagship platform, Women's Health Week, brings together leaders across business, investment, healthcare, and media to address the chronic underinvestment in women's health and unlock growth at scale. Women's Sport Summit is its second major venture, expanding the W. Platform into the women's sport industry.
